Now that the first Covid-19 vaccines are being rolled out in many parts
of the world, a major challenge is persuading people to take them.
Corporate
leaders can help amplify and increase trust in the messages from public health
officials.
Start by understanding how your employees feel. For example, does
anyone have cultural beliefs that may dissuade them from getting vaccinated?
Next, work together with public health officials to create targeted messaging
around the goals, safety, benefits, and latest news.
Finally, be sure that
people in your workforce don’t have to choose between getting paid and staying
healthy. This means creating policies that protect wages and providing paid
time off for vaccination and health care treatment.
By joining the campaign to
persuade people to get vaccinated, Leaders will not only help themselves,
they will also help society overcome sentiments that are a danger to us all.
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